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ProdPro Acquires Production Leads

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ProdPro
March 20, 2024
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ProdPro, a leading intelligence platform for film and television, has officially acquired Production Leads, a firm that has specialized in tracking film and television data since 1992. This acquisition marks a significant milestone in ProdPro’s mission to create greater visibility in the industry for producers, crew, and vendors.

Since its inception in 1992, Production Leads has been tracking film and television productions from their earliest stages of development through production. Their data has been a critical service for how studios, crews and vendors stay up to date on what projects are coming next. Since its founding, Production Leads has served more than 1,000 businesses and crew – helping them to find jobs and curate one of the longest running databases of film and television production data.

ProdPro Founders Alex LoVerde and Jeff Impey have an extensive understanding of Production Leads, having been longtime clients in their past ventures. LoVerde and Impey relied on Production Leads for nearly 10 years to grow their previous company, SyncOnSet, which was acquired by Entertainment Partners in 2020.

In 2022, LoVerde and Impey founded ProdPro, an innovative new platform that takes production tracking to a new level. The company is supported by a team of expert researchers and modern technology to provide real-time notifications, industry analysis, insight, data, trends, and updates. ProdPro is trusted by many leading organizations in the entertainment business, including ARRI, The MBS Group, and Harbor Picture Company.

“We’re excited to bring Production Leads’ clients to ProdPro and help more businesses and crews in our community to succeed during these unprecedented times in our evolving industry,” said LoVerde. “We believe better, more actionable data benefits everyone in the industry, including vendors looking to grow sales, studios and producers looking to discover talent or suppliers, and crew seeking jobs,” Impey added.

This marks the second acquisition for ProdPro, which previously acquired Production Alerts in 2022, a weekly newsletter service used primarily by IATSE union crew to find and apply to upcoming jobs.

About ProdPro

ProdPro redefines market intelligence for entertainment production. Delivering essential data, insights, and networking opportunities, it combines expert research with advanced technology for in-depth supply chain insights. Empowering industry suppliers and crews, ProdPro is trusted by top industry players like MBS Group and ARRI, with its market research recognized by The New York Times. Learn more about ProdPro at prodpro.com.